Summer Strong 2019

Summer Strong

Your perfect fitness solution for a perfectly fit summer

Are you ready for summer?!

No, I’m not talking about embarking on a summer detox diet or getting your body “bikini ready,” whatever that means.

I’m talking about feeling ready for summer with a solid, foolproof game plan that has you feeling completely in control of your habits and ready to rock ALL your summer plans like you truly cannot fail!


  • What types of nutrition decisions will you make during the countless barbecues and social events that are already filling up your social calendar? How will you make sure you can still enjoy yourself, but  in a way that doesn't leave you feeling stuffed or guilty about your food choices?

  • Are you able to confidently decline a drink or dessert, even when everyone else is going for it? What’s your strategy for dealing with THAT friend who is always encouraging you to just “let loose” or “live a little?”

  • What workouts will you do when you don’t have access to your regular equipment or simply don’t feel like exercising indoors? How will you still commit to your fitness without deciding to skip it, but without letting it stress you out either? Have you considered how you will cycle your training this summer so it makes sense with what your workouts look like during other times of the year too?

  • How will you make sure you still have time for YOU when your kids are home, your schedule is totally off, and you find yourself counting down the days until school starts again while snacking out of boredom and unstructured time?

If you aren’t exactly sure what your summer game plan is for questions like these, you’ve landed in the right place, my friend!

Summer Strong is your 12-week solution to your fittest, most confident, and most perfectly in control summer yet, all without needing to give up your favorite activities and joys of the sunny season!

Here’s what you can expect when you sign up for Summer Strong:

  • You’ll understand the exact formula YOUR unique body needs to maintain your weight this summer, so you don’t throw away all the hard work you put into your health + fitness during the earlier part of this year.

  • You’ll feel amazing in your own skin and love the strong, toned, and healthy figure you see when you catch a glimpse of yourself in the mirror. After all, you’ll be consistently moving your body and fueling yourself properly, to the absolute best of your ability!

  • You’ll stay consistent with your healthy habits, but you’ll also discover which habits might need to shift a bit with the shift in seasons, all while feeling the shift is completely your choice instead of something that's happening to you.

  • You’ll understand that a change in routine doesn’t always have to be a bad thing, as long as it keeps you moving forward with your longer term goals and keeps you feeling good in your body!

  • You’ll figure out how to prioritize you in a season of so many other things, without feeling like your health has to be put on the backburner. You CAN have it all!

Hi, I’m Athena Concannon, a 9-5 corporate wellness coordinator turned international online fitness, nutrition, and lifestyle coach.

I am an ACSM certified personal trainer, a Precision Nutrition Level 1 certified nutrition coach, the owner and founder of Achieve with Athena, and the creator of Summer Strong.

And I am so excited to help you slay your summer goals.

I know from my own experience and from working with hundreds of time-strapped women that summer can be a challenging time of year when it comes to staying on track.

There’s less structure and routine.

There are social events galore.

The weather is nicer, and you’d rather spend time outside drinking a glass of rose on an outdoor patio than staring at the walls inside your gym. Nothing wrong with that!

But I also know that being in control of your health is important to you.

You don’t want your fitness to fall the wayside.

You want to make sure you are doing this whole legit fit lifestyle thing to the absolute best of your ability, year-round, without settling for the status quo or an “it is what it is” attitude like so many other women end up resigning themselves to when things feel challenging. You're better than that.

You want to make sure you actually can ENJOY your favorite summer activities, like hitting the beach with friends or going on hikes with your family, without any guilt or resentment.

You want to be fully present during a season you love, with the people you love, without worrying if what you are doing is good enough, and knowing that you are still being productive with your fitness!


Athena started by helping me look at the big picture and identify what things I could take off my plate in order to feel less stressed. She helped me be kind to myself and meet myself where I was, instead of shaming myself for not being where I used to be. Through her coaching on mindset shifts and custom workouts that make me feel strong AF, I finally have my feet back on solid ground.  What Athena truly gave me were the tools to take back my own power. After working with Athena, it is clear that I have gained so much more than I have lost. My 17 pounds lost does feel incredible, but what feels even better is my confidence level, the way I show up for myself and in relationships, and knowing I am in control of my own story, no matter what season of the year it is.


When you join Summer Strong, you get:

  • Me as your personal coach for 12 weeks for the added support and accountability essential for closing the gap between what you know you need to do this summer and actually doing it! Any obstacle that comes up, we’ll tackle it together and come up with a perfect strategy that feels aligned for you.

  • Three (3) 45-minute coaching calls, held once per month in June, July, and August. On these calls, we will discuss any and all anticipated summer challenges, including but not limited to how to confidently navigate your food decisions while traveling, how to control snacking during unstructured time, how to meal prep and eat healthy when it’s just too hot to cook, how to best fit in your workouts, and more.

  • A customized workout plan tailored to your summer needs + training cycles! On our first call together, we will talk about what your schedule looks like, how your summer fitness needs might have to change from your regular year-round routine, and what will be realistic for you to focus on to stay consistent through the summer. Whether summer is a time for you to ramp it up, or whether summer is a season for you to scale back a bit, we will determine that together, organize your training plan, and get you excited to move your body in ways that serve you all summer long!

  • Access to my Empowered Together Coaching Club, a private Facebook community for all my clients. This is where you will have access to me for questions, support, and coaching in between our coaching calls. This will also give you access to the challenges I run regularly in that group, the guest speakers I bring in, any LIVE trainings I do, and extra support and encouragement from like-minded women working on similar goals.

Athena’s approach truly is holistic, and I cannot thank her enough for all of her patience and knowledge which has made me a stronger woman. She helped me find consistency with both my eating and my workouts, and when I’m consistent, I feel happy and proud, and ready to conquer anything!


Summer Strong is a good fit for you if:

  • You want to discover how to scale your training during the summer months so that you can train smarter, get better overall results, and continue to move forward with your goals.

  • You are ready to learn how to make your health + fitness habits integrate seamlessly into your summer and not the other way around.

  • You want some customized coaching support this summer for the accountability, but don’t want to do only my group membership and don’t feel you need my full, high-level Best Self Coaching program. Summer Strong is the perfect option for the woman who needs something in between.

Working with Athena has been invaluable. She has shown me that above all else, we make choices for ourselves and that my goals are my goals, even if others might have things to say about them, I am in control. Sometimes we need a little kick in the butt to get there though, and I’m so glad Athena has been by my side to do that.


Summer Strong runs from Monday, June 17th through Sunday, September 8th.

The deadline to register is Friday, June 7th at 11:59pm EST.

Once you sign up, you will receive an email from me with all your next steps. We will use the week of June 10th to get you onboarded, and then we’ll start strong the week of the 17th. After our first call together, you will be ready to slay your summer goals through June, July, August, and even through Labor Day!

If you are ready to have your strongest summer yet, click one of the buttons below to grab your spot!

If you aren’t sure whether the program is right for you, you can also click the button below to book a free connection call. We’ll hop on the phone and get any questions or concerns you have squared away!

Want to chat before you commit? Book a free connection call here!

If you are looking to lose fat, tone up, eat a more nutritious and energizing diet that will help you achieve your goals, and also start cultivating a more positive outlook towards yourself in this process, then Athena is the person for you. Working with her will be one of the best things you do not only for yourself, but the people around you too!


Look, summer is a time of year when many of us think that we’ll have ALL the free time to be in good shape, but the truth is that social events come up so quickly that being more realistic heading into your June, July, and August – when there’s less structure in place – can be a serious game changer.

In my experience, I see women all the time in mid-July succumbing to the “oh, I’ll just start strong again in September” mentality.

Well, my question for you is: why not continue strong now?

I know you like to plan.

I know you like to feel organized.

And I know you like having some sense of structure.

Let me help you accomplish these things so you can take your summer fitness from what might usually feel “fine” to feeling like you are crushing it every single week. Then, when September rolls around, it will just be business as usual! Nothing to get back to because you’ll already be productively doing it. You won’t have to miss a beat!

I feel like I rocked this vacation and still had an amazing time!! I felt so empowered to make my own choices about what and when I was eating, and I don’t feel like I restricted or missed out on anything at all. If anything, this experience just proved that I feel better and enjoy my vacations more when I’m active and eating well. Thank you Athena, for giving me the tools to get to this place!


My motivation for working with Athena was to get myself out of “good enough” mode and start meeting my potential. I knew I needed goals and a challenge, and Athena has given me that. Athena creates workouts for me that make me excited to go to the gym, I know exactly what I’m going to do, and I can see and feel my progress as I get strong. She’s helped me freshen up my nutrition, and her strategies around mindfulness have helped me to be intentional about choosing the food and beverages that I want and like while still keeping in mind my long term goals.


Still have questions?

In my opinion, there will never be a “perfect” time, and there will always be different reasons we’ll find to stop ourselves from doing the thing. Because I do understand that summer is a season that is more on the go than usual and people are disconnecting more than usual, I’ve designed Summer Strong to be a coaching option with less commitment required in terms of coaching calls and text updates. The program is designed to work with the schedule and lifestyle you have. My clients love that I meet them where they’re at, so I can promise you that we will work together to improve in the areas you need most and make the most sense for you, no matter what else you have going on.

Add your name and email below to receive the Legit Fit Holiday Handbook!

You have Successfully Subscribed!

Ambition Nutrition Waitlist

To learn more and be notified of our next enrollment period, enter your name and email below.

You have Successfully Subscribed!

Cozy Eats

Add your name and email below to receive the Cozy Eats Collection in your inbox.

You have Successfully Subscribed!